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Email Marketing

From campaign concept to inbox.

I created and sent email campaigns supporting events, fundraising, member communication, and community initiatives for Professional Women in Yachting.

5,000+
Contacts Reached
20–23%
Featured Campaign Open Rates
Events • Fundraising
& Updates
Campaign Types
What I Did

Campaign Design

Designed on-brand email campaigns for events, announcements, and organization updates.

Messaging & CTAs

Developed clear messaging and compelling CTAs to drive engagement and support each campaign's purpose.

Campaign Management

Managed audience segments, scheduling, and sends — ensuring every campaign was delivered on time and on brand.

Selected Campaigns
Hatchling Release save-the-date email campaign
Hatchling Release
Join PWY on the Water waterway cleanup email campaign
Waterway Clean Up
Results
40%
Peak CTA Click Rate
21.6%
Average Open Rate